Recently while having lunch at Cosi, I noticed they had modernized the beverage area with a Coca-Cola Freestyle fountain drink dispenser. Some research revealed that these dispensers have been around for more than a year, but this was the first time I’d heard of, let alone seen one – clearly I lead a sheltered life.
As you might expect the beverage dispensing procedure is largely unchanged.
The design is visually appealing, but as I watched people struggling to comprehend that the “Push” button was required to release the selected beverage, I couldn’t help but wonder what Don Norman would say about the design.
Add “Ice” to the touchscreen options, remove the “Push” button and use the swing-arm to control the flow of the selected touchscreen option.